British designer Priya Ahluwalia is one of the most compelling voices in contemporary fashion, known for her powerful storytelling and commitment to sustainability. Drawing on her Nigerian-Indian heritage and London upbringing, she blends cultural history with modern design in bold, innovative ways.
Since launching her label in 2018, she has received widespread acclaim, winning the 2020 LVMH Prize People’s Choice Award, receiving the New Establishment Menswear Award at the Fashion Awards 2024 and being named a Forbes 30 Under 30 honouree. She has collaborated with Ganni, Mulberry, Levi’s, Adidas Originals and Paul Smith, and her work has featured in Vogue, Dazed, i-D and The Face.
A leader in socially conscious design, Ahluwalia continues to shape the future of fashion with purpose, creativity and heart.